By: Jenna Tziatis, Marketing
Assistant, McMaster University Continuing Education
One of the biggest challenges that
companies face today is harnessing the vast expanse of big data and gleaning
the insights that will move their business forward. Big data analytics has
become a business game-changer. Companies investing in this arena have experienced improvements in
organizational processes, growth in profit margins, enhancements in employee
performance and the ability to deliver more personalized customer experiences.
It’s no surprise that the Top 25 Companies in Canada are building their big data bench
strength and looking for people with expertise in this field. So, you might be asking yourself how can you
enter the field of big data? Here are three tips to help you get there.
1. Understand the analytics landscape
There are many different
specialized areas in the world of Big Data. Take the time to understand each one of them. From analytics to business intelligence (BI)
knowing the unique role and function of each area will help you determine which
field you are most interested in pursuing.
2. Research job postings
Once you’ve got a pretty good idea
about the areas that interest you, it’s time to figure out what jobs will work
best for you. Visit online job boards like LinkedIn and Indeed and search for
jobs in your key areas of interest. The
job descriptions will provide you with an overview of the role,
responsibilities and a list of skill that employers are looking for. From here
you can determine your areas of strength and if any you have any knowledge
3. Fill the gaps with continuing education
Whether you’re looking to learn more
in certain areas or simply looking to brush up on your skills, many
universities offer continuing education courses in the field of Big Data. For
example, McMaster Continuing Education offers programs such as Big Data Analytics or Foundations ofAnalytics that will help give you the information and skills you need to
land that big data dream job. It’s important to take the time to review the
different courses offering out there to make sure you select the programs that
give you the skills and techniques you're looking to master.
Don’t delay your job search. With companies reporting that the largest
shortfall of qualified talent in Canada is in data analytics there’s no better
time to enter this exciting field.